Swot analysis can help her see potential opportunities

Assignment Help Management Theories

Reference no: EM133315522

SWOT Analysis

Scenario: Fox the Flattering Florist has six locations in Global Springfield and has done well since opening in 2012. There are four employees in each store, and at this time, they sell cut flowers and potted plants, but not much else. In bad economic times, fewer people buy flowers, and the perishable nature of the product has owner Florida Fox concerned. While she wants to continue in the floral business, it seems the right time to expand. A SWOT analysis can help her see potential opportunities and issues.

Analysis: Develop either a bulleted list or a Word table that clearly identifies three to five concepts each for Strengths, Weaknesses, Opportunities, and Threats. Use either full sentences or phrases; be consistent. Do not copy the scenario wording above, and do not directly use source material for this part of the assignment, although you might find ideas by reviewing competitors' websites. Be creative, but within the scope of what such a company might need to know.

Reference no: EM133315522

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