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1. Brand Equity refers to the added value a brand gives to a product or service in the marketplace. From your reading and understanding of the Southwest Airlines case list, six things that SWA does that contributes to their brand equity and explain how or why for each.
2. Essary Enterprises has bonds on the market making annual payments, with nine years to maturity, a par value of $1,000, and selling for $978. At this price, the bonds yield 7.4 percent. What must the coupon rate be on the bonds? (Do not round intermediate calculations. Enter your answer as a percent rounded to 2 decimal places, e.g., 32.16.) Coupon rate %
Difference between higher and lower cost financing. Corporations can achieve a lower cost of financing when their bonds are rated highly and a higher cost of financing when their bonds are low rated
Compute the effective sales price under these payment terms.
Assume no market imperfections or tax effects exist. Determine the share price and new number of shares outstanding if.
Explain stock market efficiency. If the market is efficient, would you invest in each of the following? Explain.
Jett’s Carwash has $4 billion in debt and $2 billion in equity. The firm’s cost of debt of 3.3 percent and a cost of equity of 14.4 percent (assume that these costs do not change with the capital structure). The tax rate is 35%. What is the firm’s we..
A random walk for stock price changes is inconsistent with observed patterns in price changes. If the stock market follows a random walk, price changes should be highly correlated. If the stock market is weak form efficient, then stock prices follow ..
Calculate the price of a zero coupon bond that matures in 16 years if the market interest rate is 3.6 percent.
A firm has a choice of undertaking a project now or next year. The cash flows in the two cases are as follows.
Mini Case Analysis: Aguilera Acoustics, Inc. (AAI), projects unit sales for a new seven-octave voice emulation implants as follows: Production of the implants will require $1,500,000 in net working capital to start and additional net working capital ..
Assume that a certain stock’s current price in the open market stands at $32.25 per share. what is the option’s time premium?
P&G corporation has purchased currency put options to hedge a 88,000 euro receivable. what is the total amount of dollars received
Commercial Banking-Global Banking and Markets and Global Private Banking
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