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Sustainable Competitive Advantage
Foodpanda was one of the first major online food delivery platforms in India. Initially, it was present across major cities such as Delhi, Mumbai, Bangalore and Pune, and had over 2,000 restaurants delivering food, before expanding into new cities and adding restaurants. Hence, the application, restaurant network and execution of delivery were their resources.
Perform a VRIO analysis of Foodpanda for these three resources keeping in mind that Zomato and Swiggy were able to overtake it and perform better.
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