User Account

All Pages

Suppose that youre a senior manager for one of the

Assignment Help Marketing Management
Reference no: EM13474441

Imagine that you are a senior manager for one of the following companies:

• Apple

• Burger King

• Nike

• General Mills

Create a market entry strategy along with a staffing plan to expand into one of the following markets:

• Mexico

• India

• China

Research the country's infrastructure and develop a competitive market entry strategy. Familiarize yourself with the available labor supply, local customs that would affect your product's niche, and effective marketing strategies. Your audience for this presentation will be the top management of your company.

Create 15-20 PowerPoint Slides with Notes Pages in which you:

1. Determine how, if possible, international trade-related organizations can assist this expansion effort in the country of choice. If international trade-related organizations will not be helpful, justify this situation.

2. Formulate a competitive market entry strategy and align it with the dynamics of the foreign market.

3. Recommend appropriate marketing best practices to your top management to successfully enter this market.

4. Develop an initial staffing strategy that takes into consideration the local labor market.

5. Use at least five (5) quality academic resources in this assignment. Note: Wikipedia and other Websites do not quality as academic resources.

The specific course learning outcomes associated with this assignment are:

• Assess the impact of international trade-related organizations, multinational trade agreements, and national trade policy on global business operations.

• Formulate competitive market entry strategies that leverage the advantages of international operations.

• Adapt corporate marketing strategies to fit the dynamics of foreign markets.

• Formulate effective HRM strategies to support the international business operations and accommodate local labor market issues.

• Use technology and information resources to research issues in international business strategy.

Write clearly and concisely about international business strategy using proper writing mechanics.

Reference no: EM13474441

Questions Cloud

Write an introduction paragraph that includes a hook and : write a five or six paragraph logical division essay about any topic you choose.nbspfor a logical division essay make
The causes of expatriate failures are because of the lack : international human resource management issues please respond to the followingthe causes of expatriate failures are due
Why is technology important to support relationship : directions be sure to make an electronic copy of your answer before submitting it to. unless otherwise stated answer in
We all want and deserve respect from others however there : discussion question 250-350 word countwe all want and deserve respect from others. however there are certain skills we
Suppose that youre a senior manager for one of the : imagine that you are a senior manager for one of the following companiesbullapplebullburger kingbullnikebullgeneral
You are in charge of preparing a sales brochure and must : 1. anticipating and profiling the audience for a message helps a communicator determine what to emphasize how to be
Write down a four to five 4-5 paragraph form letter to : write a four to five 4-5 paragraph form letter to potential customers on the range of services your business or
What are 3 effective techniques for writing instructions : what are 3 effective techniques for writing instructions? also provide an example of when badly structure instructions
Read the assigned as you read the chapter take a few notes : read the assigned. as you read the chapter take a few notes so you can complete this assignment. nbspwrite one page

Reviews

Write a Review

Marketing Management Questions & Answers

  Integrated marketing communication

Developing an IMC plan of Amazon that aims to create awareness and knowledge amongst Singaporean  consumers of the ethics involved in buying clothing made from Bangladeshi factories  .

  Multiple choice questions on e-commerce

The assignment in Computer Science or Information Technology is about multiple choice questions, particularly in e-commerce. Questions such as types of e-commerce websites, commercial websites, disintermediation, Platform for Piracy, the data that ca..

  Balanced scorecard for red lobster

The assignment in marketing is about Red Lobster, which is one US and Canada's most loved seafood restaurant. It has hundreds of outlets in US and Canada and it now wants to expand further. The approach adopted by Red Lobster has been discussed in fu..

  Marketing plan - marketing audit, swot and smart report

The assignment in marketing is about preparing a marketing plan. As part of marketing plan, the SWOT analysis, assessing the competitive position, identifying critical competitive issues, marketing objectives, strategy and actions have been suggested..

  Marketing plan

Marketing deals with preparing a marketing plan for either an existing product or a new product. Various aspects about launching a new product into the market are discussed ranging from the industry the product belongs to, goals and vision of the com..

  Yamato corporation analysis - harvard case study

Please refer to the PDF for the Case Study and questions.The case study from Harvard Business School is about Yamato Corporation, a parcel delivery company which provides door to door delivery in Japan.

  Marketing plan - create a new product

The assignment in marketing is about competitive analysis for a new product namely "heated insoles". These heated insoles can be put in shoes and they can protect the wearer's feet by keeping them warm during cold winters.

  Report on digital marketing strategy for a website

Promotion strategies of  the one's own developed website

  Integrated marketing campaign of mccafe

Integrated marketing campaign for McDonald's McCafe. McCafe has been launched in Canada. This is a case study which involves the use of digital marketing and social media marketing apart from regular marketing such as TV and radio. All these more are..

  New product development at adidas

In this paper, the researcher also determines the different kind of practices used by Adidas to manufacture shoes for its customers.

  Managing services in competitive environment

Services can be defined as separately identifiable, intangible activities which provide want-satisfaction when marketed to household consumers and/or industrial users.

  Prepare a marketing plan

A marketing plan is an essential tool for any marketer, providing direction for a brand, product or organization. A marketing plan describes the marketing environment, marketing objectives and marketing strategies.

Free Assignment Quote

Assured A++ Grade

Get guaranteed satisfaction & time on delivery in every assignment order you paid with us! We ensure premium quality solution document along with free turntin report!

Submit Assignment

Academics

Major Subjects

Majors

Get In Touch

whatsapp: +1-415-670-9521

Phone: +1-415-670-9521

Email: [email protected]

TERMS & POLICIES

HELP & SUPPORT

All rights reserved! Copyrights ©2019-2020 ExpertsMind IT Educational Pvt Ltd