Reference no: EM132303415

1. Which of the following are ways that a local pizza restaurant could reduce expenses? (select all that apply)

Increase prices

Redesign the service process to meet customer demand using less people

Add soda drinks to the menu to cross-sell its customers

Have customers order and pay through a computer kiosk (as long as it does not negatively impact the customer experience)

2. Which of the following operational processes would best support the strategy of a budget roadside hotel ? (select all that apply)

Hiring staff at above-market rates to ensure employees are extremely hospitable

Charging guests for forgotten personal items (e.g. comb, deodorant) instead of providing those items free of charge

Offering a free full breakfast buffet

Offering minimal or no amenities (e.g. pool or gym)

3. Which best explains a lead-match theory?

The change of leadership style to match the situation

Matching a leader to appropriate situations

Your third answer option goes here

Your fourth answer option goes here

Your fifth answer option goes here

4. Which of the following are lessons of the JetBlue case? (select all that apply)

It is sometimes difficult to predict how diversification will impact costs and operations

Operational complexity almost always increases costs

Even though expanding to new customer segments may seem like growth by replication, it may be much more complicated than it appears

You should never borrow aspects of a competitor's strategy

5. The reason that IDEO's "Idea Generation" phase is so successful is that the team rigorously evaluates each idea as it is presented; this ensures that unworkable ideas are discarded as quickly as possible.

True

False