Reference no: EM132171110
1. Scripts & Scrolls Corp. supplies printing paper to select publishing houses. When its customers asked for a discount in the cost ofsupplies, the company had to oblige fearing that the customers might withdraw pending contracts. This shows the increased:
bargaining power of buyers.
vertical integration of buyers.
threat of substitutes.
bargaining power of suppliers.
2. According to Porter's five-force model, if suppliers of a particular good are very abundant, ________.
their level of vertical integration in the industry will be high
their level of differentiation will be very high
their bargaining power will be less
their annual employee turnover rates will be less
3. Perfecto Espresso Corp. is a chain of coffee shops in the United States. Earlier it used to source its coffee from several coffeesuppliers. However, recently it started its own coffee plantation to supply its coffee shops. This is an example of:
substitution.
forward vertical integration.
backward vertical integration.
horizontal integration.