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Assignment:
Think you are a Marketing Manager at a jewelry company in LA.
Do Primary Research - This should be a summary of your findings by interviewing existing or potential customers (at least 2). Think of this as a focus group. Ask questions about usage, how they access the product/service, and what they like and dislike about the product/service.
How is traditional segmentation strategies an efficient way to market a product/service in today's marketplace?
What strategy does Dr. Pepper follow as found on the Five Generic Competitive Strategy model? Explain your answer. What are the company's core competencies? Does the 4-criteria test reveal any distinctive competencies? What is your overall appraisal ..
Describe how the ethical violations negatively affected the business organization.
QUESTION - Startup Costs Include a table with 3 columns the columns should be titled ITEM, AMOUNT, SOURCE OF AMOUNT. Include all items required to start
Prepare a Marketing Mix Analysis Report - Implement the identified data gathering method and analysis method
Create a fictional start- up company that serves the U.s. market with a product or service. Develop a marketing plan for your business this should include an introductory statement to describe your product /service A description of your target mar..
PESTLE analysis UK hotel sector with particular note on Radisson Blu in LONDON Conduct secondary market research to collect appropriate market data and information to provide evidence of market demand, customers' needs and buying behaviour to just..
How can misuse of words affect ones career and ones life trajectory?
Explain how the demand curves for normal products and for prestige products differ. What are demand shifts and why are they important to marketers? How do firms go about estimating demand? How can mar. keters estimate the elasticity of demand?
Scenario: Your boss has recently been elected county supervisor. She campaigned on the platform of creating a seamless system of long-term care for all.
Evaluate Zipcar based on benefit oriented positioning and Describe the beliefs and values associated with Zipcar's brand image
Choose a product that you would like to create and introduce for sale - it can be pretty crazy so have some fun here if you'd like.
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