Summarize the evolution of kim kardashian and skims

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Question 1: Brand History and Overview
Summarize the evolution of Kim Kardashian and SKIMS, including its past and present positioning. The summary should briefly describe the brand/organizational values, company/brand heritage and a company/brand SWOT analysis.

Question 2: Key Challenges Facing SKIMS
Explain the key challenges facing the brand and lay the foundation for SKIMS brand audit focus and outcomes. The challenges should relate to specific aspects of the brand such as brand value, brand architecture, brand portfolio, brand extension, brand revitalization, repositioning, etc.

 

Reference no: EM133330659

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