Summarize the 37 Big Data Case Studies

Reference no: EM133225789

Assignment - Big Data Case Study - 37 Big Data Case Studies with Big Results By Rob Petersen

Questions -

Summarize the case study, including the company's challenges, solutions, outcomes to describe how the company's marketing managers made tactical and/or strategic decisions to improve the business's standing.

Explain why you think their solution will/won't work to address the challenge, from your consumer perspective.

Pose a thought-provoking question (must not be a yes/no answer question) to your classmates to respond to regarding your insight on the challenges/outcomes of your selected case study as it applies marketing analytics fundamentals.

Reference no: EM133225789

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