Summarize fiat chrysler strategy for its jeep brand

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Reference no: EM132654082

Question 1: Briefly summarize Fiat Chrysler's strategy for its Jeep Brand

Question 2: How would you describe the competitive landscape within the SUV category?

Question 3: In your own words, explain what it means that Fiat Chrysler is trying to move the Jeep brand upscale

Question 4: What specific strategies or tactics is Fiat Chrysler planning in an effort to move the Jeep brand upscale?

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Reference no: EM132654082

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