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Strategy was selected and marketing mix decisions

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Reference no: EM133313582

Airbnb Case

1. Selected Marketing Strategy

Discuss why the strategy was selected and the marketing mix decisions (4 P's) of product, price, place (distribution), and promotion.

2. Short and Long-Term Projections

The selected strategy's immediate effects, expected long-term results, and any special actions required to achieve them.

Reference no: EM133313582

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