Strategic management process is within corporation

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Reference no: EM132270739

1. Research Union Pacific Railroad (you are encouraged to use a myriad of reputable sources, including the company's website.) Perform an analysis of the social/demographic, technological, economic, environmental/geographic, and political/legal/governmental segments(as discussed in the textbook) to understand the general environment facing Union Pacific. Describe how Union Pacific will be affected by each of these external factors.

2. The Role of Strategic Management In Business

Reflect on the organization that you currently work at, and explain to the class what your interpretation of the strategic management process is within the corporation. Are any parts of it collaborative with the employees. Is it shared with the employee base as to how it applies to the future direction of the business. What do you feel they can do better to improve upon the strategic planning process in your organization.

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Reference no: EM132270739

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