Strategic management plan for suv company

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Reference no: EM13114613

Can you help me with the development of a 4 year strategic management plan with quantifiable goals and measures? Please provide environmental scanning of current conditions in the area of expansion including economy, competition, political stability. etc. Please address internal resource analysis such as managerial and financial strenths and weaknesses, including short-term and long-term strategic goals. Also please explain the benefits and limitations for expansion in any chosen area, as location is a vital component.

Here is the following information to help with this problem:

Employees number 5,000 and plan to grow to 10,000 in 4 years. New facilities will be needed in international expansion and anticipates building 80% outside the US. The company PPQ holds 5% of the world market share on small SUV's but its goal is 9% in 4 years. The current stock price is $10.00 per share, and the goal is $22 a share. Profit margin 3-year average is 6%. Industry average has been 6%, and the company goal is 13% in 4 years. PPQ has averaged 28% employee turnover last 3 years, compared to an industry average of 25%. The goal is is to increase employee retention by lowering annual turnover to 17%. PPQ contributes to local communities with current donations to charity of 0.5% from total profits, but the goal is to raise that to 5% in 4 years.

Reference no: EM13114613

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