Reference no: EM132888550 , Length: word count:2400 words
BUS 499 Business Administration Capstone Assignment - Strayer University, USA
Company - Marshall's, is part of the TJX companies
Assignment 1 - Strategic Management and Strategic Competitiveness
Overview - Choose one public corporation in an industry with which you are familiar. Research the company on its own website, the public filings on the Securities and Exchange Commission's Filings & Forms page, the Strayer University's online databases, the Lexis Advance database, and any other sources you can find. The annual report will often provide insights that can help address some of these questions. Use the Strategic Management and Strategic Competitiveness Template [DOCX] to ensure that your assignment meets the requirements.
Requirements - Write a 4-6 page paper in which you address the following:
Assess how globalization and technology changes have impacted the corporation you researched.
Apply the industrial organization model and the resource-based model to determine how your corporation could earn above-average returns.
Assess how the vision statement and mission statement of the corporation influence its overall success.
Evaluate how each category of stakeholder impacts the overall success of this corporation.
Use the Strayer University Online Library or the Internet to locate and include at least three quality references. Note: Wikipedia and similar websites do not qualify as academic resources.
The specific course learning outcome associated with this assignment is the following: Determine the impact of globalization and technology changes, strategic models, vision and mission statements, and stakeholders on a corporation's success.
Assignment 2 - External and Internal Environments
Overview - In this assignment, you are to use the same corporation you selected and focused on for the Strategic Management and Strategic Competitiveness assignment.
Using the corporation you chose from the Week 3 assignment, Strategic Management and Strategic Competitiveness, examine the industry in which the entity operates. Use any or all of the following resources to conduct research on the company:
Company website.
Public filings from the Securities and Exchange Commission's Filings & Forms page.
Strayer University's online databases.
The Lexis Advance database.
Other miscellaneous sources. Note: the company's annual report will often provide insights that other resources may not include.
Use the External and Internal Environments Template [DOC] to ensure that your assignment meets the requirements.
Requirements - Write a 4-6 page paper in which you do the following:
Choose the two segments of the general environment that would rank highest in their influence on the corporation you chose.
Assess how these segments affect the corporation you chose and the industry in which it operates.
Considering the five forces of competition, choose the two that you estimate are the most significant for the corporation you chose.
Evaluate how well the company has addressed these two forces in the recent past.
With the same two forces in mind, predict what the company might do to improve its ability to address these forces in the near future.
Assess the external threats affecting this corporation and the opportunities available to the corporation.
Give your opinions on how the corporation should deal with the most serious threat and the greatest opportunity. Justify your answer.
Give your opinion on the corporation's greatest strengths and most significant weaknesses.
Choose the strategy or tactic the corporation should select to take maximum advantage of its strengths, and the strategy or tactic the corporation should select to fix its most significant weakness. Justify your choices.
Determine the company's resources, capabilities, and core competencies.
Note - Assignment 1: Need 1200 words paper + title page + references with in-text citations. Assignment 2: Need 1200 words paper + title page + references with in-text citations.
Attachment:- Business Administration Capstone Assignment Files.rar