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Strategic alliance between uber and spotify

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Reference no: EM132991799

Strategic Alliance between Uber (USA) and Spotify( Sweden)Background (How did this alliance come to be?)

  • Anticipated advantages (What each party hoped to gain from the alliance)
  • Outcome (Is the alliance a success or failure? How do you know?)
  • Recommendations (How could this alliance be expanded? What changes could be made to make the alliance even more beneficial for those involved?)
  • References (Works cited in APA format)

Reference no: EM132991799

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