Steps in developing customer-driven marketing strategy

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1. What are the steps in developing a customer-driven marketing strategy. Provide a definition of each step.

2. Based on 7-Eleven case study Describe (in 300 words) and analysis on the impact that changing markets has on an organisation’s supply chain strategy

3. How could Apple accelerate the rate of market penetration for iPads?

4. Define the various steps in the marketing research process.

Reference no: EM132191111

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