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Question: Select two alternative strategies from assignment 5 and complete the Quantitative Strategic Planning Matrix (QSPM) with ten (10) in each category. Please leverage your EFE and IFE work. State the recommended strategy for the implementation and the reason. Provide detailed recommendations/next steps for the implementation of the recommended strategy - total of five (5) steps. Provide one (1) risk of implementing your recommended strategy and the mitigation for it. Cite sources in the APA format. Please submit QSPM in excel.
Speculate on how sales and sales organizations will change in the next 10 years. Be creative.
Its customers and drivers were multihoming (i.e., they signed up with its competitors). Should Uber have aimed at exclusivity (i.e., a 100% share-of-wallet)
Review the "Marketing Excellence: Coca-Cola" case study uploaded. Reflect on the successes that Coca-Cola has had with respect to its new product introductions
Marketing is the same regardless of whether it is for a service/good or e-commerce/brick-and-mortar: it is about research to identify target markets in which you can brand a product and create a competitive advantage. Do you agree with this statem..
What were they thinking when they made that ad-During the course of a day, you'll be exposed to thousands of ads using a dizzying array of messages and image strategies, each of which appeals to different consumers in different ways
How important will mobile communications for advertising purposes be in the future?
Identify the various steps management must take to establish a successful export strategy. Explain the importance of each step in your opinion.
Using an example, discuss one tool (such as a salesforce.com solution) that can be used for online CRM. Research and discuss any one legal rule pertaining
The firm's success depends not only on how well each department performs its work, but also on how well the various departmental activities are coordinated
Why are marketing agencies the necessary components in the sports industry?
Identifying what are the main priorities in terms of customer satisfaction gaps and what are the specific causes of such gaps.
Your manager has tasked you with proposing a talent management plan for pilots at Southwest Airlines.
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