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State the management-decision problems for which the following marketing research problems might provide useful information.
a) Estimate the sales and market share of department stores in a certain metropolitan area.
b) Determine the design features for a new product that would result in maximum market share.
c) Evaluate the effectiveness of alternative TV commercials.
d) Assess current and proposed sales territories with respect to their sales potential and workload.
e) Determine the prices for each item in a product line so as to maximize total sales for the product line.
What are some of the key issues facing businesses today in terms of continuing to offer a competitive benefits package?
Discuss fully, the best strategic plan one of your employer's has (had) and the worst strategic plan one of your employer's has had. Do not name the organization, just use XYZ. Also, discuss what you might do differently from a manager's perspecti..
Suggestion on Fundraising event for trainng and development presention and also how to internet appeals for online fundraising - this require a 3 page write up. any help would be apprecited.
Define (in your own words) what a strategic alliance is. Why do companies enter into strategic alliances? Give an example of one. (Do not use one already mentioned in the DB, or in the textbook). What are some advantages and disadvantages of strategi..
how many units of product have to be sold in order to break even? b) If the company sells 10,000 mops at the product price of $25, what will be the contribution to profit?
Which virtual project problems are unique to the phenomenon of being dispersed and which are common project problems in any project. What new electronic technologies have contributed to the problems, and solutions, of virtual project teams
Identify at least two other competitors in the same industry, and explain why you prefer your selected brand over the competitors.
You have been asked to analyze the bids for 200 polished disks used in solar panels. These bids have been submitted by three suppliers: Thailand Polishing, India Shine, and Sacramento Glow.
How does a leader differ from a manager and when would it be more advantageous to be a manager rather than a leader?
The daughter of the owner of a local hamburger restaurant is preparing to open a new fast-food restaurant called Hasty Burgers. Based on the arrival rates at her father's outlets, she expects customers to arrive at the drive-up window according to..
A motorist is using the AHP to choose a new car from three possible models: an Arrow, a Bestmobile and a Commuter. The choice will be based on just two attributes, Cost and Style
What is the value of the coefficient of determination in this problem? What does this mean?
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