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State and justify the value propositions of primark

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Question

1. State and justify the value propositions of Primark. Specifically, describe the value for the company and explain the benefits of entering Canada market. Additionally, explain how the value propositions address the customer needs of the destination country.

2. Using the bases for segmenting consumer markets, explain how Primark should segment this country's market and identify its target customers.

Reference no: EM133556681

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