Starbucks to manage the company raw material

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Reference no: EM131683693

1. Evaluate the methods used by Starbucks to manage the company's raw material, work-in process, and end inventories. This would include independent demand, dependent demand, and just-in-time inventories.

2. Choose any two competitors of your choice like Coke and Dr. Pepper and compare their positioning strategies. Exactly what features of their marketing campaigns have prompted you to reach the conclusions you have?

Reference no: EM131683693

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