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Starbucks developed in their international strategy

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Reference no: EM133312415

Question 1.

What is the entry mode to a foreign country that Starbucks developed in their international strategy? Why choose this entry mode? Please explain in detail.

Question 2.

Has Starbucks adopted a multi-domestic or transnational strategy? Should they continue with their current strategy? Why?

Reference no: EM133312415

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