Standardized and customized products

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Besides the automotive industry, what other major industries can be used as examples for both Standardized and Customized products? For example: Computers could meet both examples. Most HP, Dell’s, Toshiba, and many other companies have it set to where the customer could get a standard version of a computer/laptop or get a customized version (meaning additional graphic cards or RAM) of the said computer/laptop. Do you think that other fast food companies (i.e. Pizza Hut, Dominos, or Papa Johns) could fall into the same category as computers would? Just food for thought… no pun intended.

Reference no: EM131399002

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