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a) Your bosses at Sony have told you that a primary objective for the company is to build brand equity. Does this affect your decision on whether or not to standardize the marketing of your HDTVs? Comment on the pros and cons of standardizing the product offering and comment specifically on the extent to which you would standardize advertising across markets.
b) In today's global business environment, the impact of "Country of Origin" labeling is sometimes debated. Discuss what research tells us about country of origin effects and how firms should use this information. Also, comment on if, and where, you would include COO information on the labeling and advertising of Sony HDTVs in the scenario above.
Explain why it is important that prices are flexible in our economy? What are the implications if the government started to control prices for products, how would this influence buying?
What is a communications plan used for and why is it important?
How is information about Jackson's labor market important in considering whether or not Plump n' Stuffy is in compliance with the Civil Rights Act of 1964?
Feedco can purchase up to 1,000 lb of wheat at 50/lb and up to 800 lb of alfalfa at 40/lb. Demand for each type of feed is unlimited. Formulate an LP to maximize Feedcos profit.
What are some arguments in favor of continuing government support of Citigroup? Discuss who would be hurt by the bank's failure. Is the failure of Citigroup different from that of other firms?
What's a a property of the relationship between the amount of a good or service produced and the amount of a variable factor required to produce it.
BUS/475- What is the company's mission statement? What is the company's vision statement? What role do these have on the way the business operates? Do the company's actions seem to align to their vision and mission stateme..
Should stakeholder needs and values be considered in a formal decision making process?
What are the positive aspects of your country that would make it an attractive market for an American corporation? Consider all of the main factors that you researched regarding your country for Modules 1-3 plus additional research for Module 4 o..
Mark launders his white clothes using the production function q=3 B+G where B is the number of cups of Clorox bleach and G is the number of cups of a generic bleach, where Clorox bleach is three times as potent.
Discuss the role of the financial system in the Great Recession. Do you believe the banking system is largely at fault? The government? Individuals? All of the above? Why?
An unusually cold winter will mean consumers will demand more wool sweaters. What will happen to the demand curve? What will happen to the supply curve? What will happen to the equilibrium price? What will happen to the quantity sold?
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