Stages of the consumer decision making process

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Reference no: EM13961182

Select a product that you purchased (choose one where the purchase was fairly important to you and preferably where you spent some time making the decision).

Try to recall the details of the purchase process in the context of the various stages of the consumer decision making process.

Share the details of your decision process using terms and concepts discussed in chapter.

Reference no: EM13961182

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