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Experienced practitioners emphasize that investing in an ERP system will not automatically enhance customer satisfaction through effective and timely order fulfillment. They point out that fundamental weaknesses in the order fulfilment process need to be first addressed.
a) Given the above statement, explain the main weaknesses in the following stages of an order fulfillment process that can lead to delays, errors, high costs, and possibly loss of future business.
I. Order planning
II. Order receipt and entry
III. Returns and claims
b) Using the concept of 'partner function' explain why the billing stage in order fulfillment needs to be managed well to avoid customer dissatisfaction.
Can you give me an answer to these question?
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