Stable market and account for big portion of sales of profit

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Reference no: EM132301936

Using BCG matrix, categorize the following Amul Businesses & advise point wise strategies on related businesses as may be required to increase its growth / profits / revenues etc?

Amul Butter is in mature stage of product Life Cycle and covers 85% share of a stable market and account for big portion of sales of profits. Amul Milkmaid has been recently but expected growth rate seems to be very high. Amul pizza consumes a lot of cash and does not have much potential of desired earnings. Amul milk powder is enjoying number one position and future demand for milk powder is high.

Reference no: EM132301936

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Stable market and account for big portion of sales of profit : Amul Butter is in mature stage of product Life Cycle and covers 85% share of a stable market and account for big portion of sales of profits.

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