Southwest airlines case study-is luv soaring or sour

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Reference no: EM131027757

Southwest airlines case study: is LUV SOARING OR SOUR.

Analyze and summarize the key attributes of Southwest’s culture and its intellectual assets. Discuss how the Company can use these attributes to adapt, change, and continue to grow as the environment in which the Company does business changes. You may supplement your argument and add strength to it by citing other sources.

Reference no: EM131027757

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