Reference no: EM133652992
PESTEL analysis of "Bar for Single people" to promote marketing theme. Please specify each of them.
1. Political - bar law, legal age law that established by Thai government.
2. Economic- GDP growth of bar business, calculate how many customers of overall to come that bar
3. Social-social network, content marketing
4. Technology-video, display (banner), offline, innovation about bar
5. Legal-bar license or law relation to bar business
6. Environment- location/build profitable and long relationships with customers/provides comfortable lives in our bar
Note
Location-Bangkok/middle income customers bar from single people. The wristband is color-coded so that they can easily find their potential partners. they can also choose white if they don't want to disclose their sexuality.