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Jeremy Shepherd is the founder and president of PearlParadise.com, in Los Angeles, California. His jewelry business recognizes the importance of ensuring that customers keep coming back. However, Shepherd is uncertain as to which customer retention techniques he should use to develop a strong foundation for repeat business. The firm's website has the software capabilities to support customer interaction.
Question 1: What customer loyalty techniques would you recommend to Shepherd?Question 2: What information would be appropriate to collect about customers in a database?Question 3: What specific computer-based communication could be used to achieve Shepherd's goal?
The assignment in management is a two part assignment dealing 1.Theory of function of management. 2. Operations and Controlling.
Mountain Man Brewing, a family owned business where Chris Prangel, the son of the president joins. Due to increase in the preference for light beer drinkers, Chris Prangel wants to introduce light beer version in Mountain Man. An analysis into the la..
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