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Social media marketing plan

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Reference no: EM133378221

Questions

1. WHAT SMART objectives for your social media marketing plan. Discuss why you created your particular objectives.

2. Conduct a SWOT analysis on your business, identifying four each strengths, weaknesses, opportunities, and threats.

3. Discuss why you classified each of the 16 SWOT items as you did. Conduct a needs analysis based on your SWOT analysis, paying close attention to their social media marketing needs.

4. Create three strategies to integrate your consumer's voice into your social media strategy.

5. Explain how you will respond to consumers and utilize consumer feedback and consumer ideas given via social media platforms.

6. Discuss how you will engage your target market utilizing the Third Wing of The Dragonfly Effect. Based on page 80 of The Dragonfly Effect text, select two or three characteristics of an engaging campaign and discuss how you will use them and why you chose them.

7. Explain the types of content the brand can create to match the business's specific target market's interests.

8. WHAT brand evangelist program to engage and reward the loyal and active brand consumers and advocates.

Reference no: EM133378221

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