Social media marketing course

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For social media marketing course. Please respond with a few sentences to answer the questions:

In a business where money is often considered to be the driving force behind the success or failure of a marketing campaign, and incentives for employees are often the bottom line for a business, what is the appeal of organic online community? What are the differences between organic and campaign centric community efforts on the Social Web as it relates to the intentions of user base? How will an organic community effect your business in the long run in terms of profitability and activeness?

Reference no: EM132256533

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