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Social media impact on communication course

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Reference no: EM131605625

This is a Social Media Impact on Communication course (COM 3471)

Instructions: Complete answers about a paragraph per question -include references.

1. Explain a person that is an active? participant, a? lurker, or a rubbernecker when it comes to? ARGs? Explain your answer.

2. Which steps along the consumer? decision-making process are ratings and reviews posted on sites helpful to the? consumer?

3. What products have you? (or your friends or? family) bought due to the influence tactic of? reciprocity?

4. Reflect on the various types of product placements.

5. Reflect on the various utilitarian and hedonic motives that apply when you go shopping.

Reference no: EM131605625

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