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Social marketing is adaptation of marketing practices

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Reference no: EM133059066

Individual Social Marketing Case Study

"Social marketing is the adaptation of marketing practices to programs designed to influence the voluntary behavior of target groups in order to improve their personal welfare ant that of the society to which they belong" (Gillespie and Hennessey, 2016). For this assignment, choose a global cause you know of, are passionate about, or interested in learning more about.

Reference no: EM133059066

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