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You are a brand manager for a sneaker manufacturer like Nike or Under Armour and are trying to use Facebook to reach
(a) College age women (b) Men over 55 years of age.
1.What three or four likes or interests would you expect each segment to have when you try to reach it with Facebook?
You have developed a new line of high-end organic balsamic vinegars. Determine your pricing objectives and develop your pricing strategy. Support your decisions
Identify the product and what form of social media you would use to advertise this media. Create a checklist you would follow to deploy this ad
1q. from the e-activity evaluate the lessons learned in this chapter to determine which single lesson would be most
case study boost juicewhile a prime reason for choosing any drink is to quench ones thirst it is when consumers
Identify a product that you think you have paid either too little for or too much for. Identify the pricing strategy you think the company is trying to implement (based on the assigned reading) and evaluate the effectiveness of the strategy
Explain Interviewing a PR Professional and What are the differences in publicity and advertising in terms of their impact on publics
The governor of Michigan believes that the state can improve the state's crime rate if the state can reduce the college debt carried by its citizens and if they can increase the percent of the population covered by health insurance
1. determine how five guys philosophy sets it apart from other fast-food chains.2. analyze the original values for the
Imagine that you are about to launch a social networking site that will compete with Facebook. Determine the approach you will use going to measure success
Identify the mode of transportation used between each stage in the channel. Identify by name and location the component parts of the product if any
A regional bank has decided to open an office overseas for serving those businesses that are expanding internationally. Choose a country with a large financial center that you believe would be helpful to your customer base. How will that affect yo..
Summarize the article and discuss the author's main points. Relate the theoretical aspects of branding to the article. At a minimum, be sure to include the creative aspects of the brand elements
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