Reference no: EM132732991

SM4008 International Business: Contexts and Challenges - Northumbria University

Students are required to select ONE of the questions below and produce a two-part 3500-word essay.

1. Emerging market multinationals

Part 1: Conduct a comprehensive literature review of recent scholarly work (last 10 years) on emerging market multinationals, with specific reference to the advantages and disadvantages of having an emerging market as a home country.

Part 2: Find an example of an emerging market multinational and analyse how they align with the findings in the literature in regard to advantages and disadvantages. Provide a recommendation of how emerging market multinationals can overcome disadvantages.

2. Home country institutional contexts

Part 1: Conduct a comprehensive literature review of recent scholarly work (last 10 years) on the role of home country institutional contexts in international business.

Part 2: Using one country as an example, demonstrate how political risk impacts inward and outward foreign direct investment. Provide a recommendation on how companies can mitigate political risks when operating abroad. Link your findings to the literature reviewed in Part 1.

3. Cultural Risk

Part 1: Conduct a comprehensive literature review of recent scholarly work (last 10 years) on cross-cultural risk in international business.

Part 2: Provide an example of a scenario in which a real-world company was subject to cross-cultural risk and provide recommendations on how cultural risk can be mitigated in future. Draw on the academic literature in your analysis.

• The word limit for the assignment is 3500 words.

• Write your analysis as a piece of business communication in report style, using headings and a numbering system, including any illustrations you think are useful. Make sure all data sources used are properly explained and referenced.

Instructions on crafting your Assignment:

• This is a research-based assignment. The assignment requires you to demonstrate that you understand how to appropriately analyse the academic literature and any relevant theories.

• Your analytical discussion must be supported by a significant number of information sources as well as theory. You are free to gather the information you need from different authoritative sources to make your argument.

• You should be thorough and detailed in your analysis, and should fully explain and justify all the points. However, there is a balance to be sought between a mass of detail and a thorough, yet relatively concise reasoning. Thus, your writing must be clear and concise.

• Append only relevant information to support your discussion and analysis in the main body of the report. Appendices should be properly organised and the reader referred to the appropriate appendix at the appropriate point in the text.

• Cite sources of all researched data and theories/concepts/models on which your analysis is based so as not to be flagged as plagiarism. Use APA referencing style.

Attachment:- International Business.rar