Size and composition of the marketing program

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1. Select a product or service in which you have familiarity. Then, determine how the size and composition of the marketing program might require adjustment to gain a presence on Facebook.

2. Imagine your company is launching a new form of technology (your choice). Two countries that are targeted for international penetration are China and India. Suggest the strategic relationship you would utilize to gain entry into these two markets. Provide a rationale with your response.

Reference no: EM131701514

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