Reference no: EM132266278
1. Describe six most issues of concern in international e-commerce.
2. Crocs Inc. would like to develop a standardized shoes-product for all foreign markets. Crocs company will use:
domestic marketing strategy
multidomestic marketing strategy
global marketing strategy
3. Gucci and other global designer brands encourage retailers to stock large assortments of a product and provide an extra service to customers. This practice calls _____ distribution and it often creates a favorable condition for parallel importing.
exclusive
selective
intensive
global
4. Business strategy concerns
selecting a model for a single line of business to use in pursuing objectives that contribute to the whole of a diversified company.
choosing the most appropriate strategic intent for a specific line of business.
ensuring consistency in strategic approach among the businesses of a diversified company.
strengthening the market position and building competitive advantage for a single line of business.
selecting a set of stretch financial and strategic objectives for a single business unit.
5. Which of the following is persistence in the motivation process?
how smart a person works
how hard a person works
what a person does
how long a person works