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Identify a relatively new product category, for example, tablet-sized phones (phablets). Then evaluate the brands among different companies competing in this category. Next, pick one of the companies and analyze how its brand coexists with the other products in the product line and in the overall product portfolio of the company. In the context of this company:
Analyze the use of single branding, family branding, and brand extension.
Discuss ten characteristics that you would use for effective brand name creation.
Suggest the appropriate marketing mix strategy-in terms of product, price, promotion, and place-for the product selected.
Analyze three packaging strategies followed by the company (of the selected product) and the corresponding benefits to the consumer.
How many measurements are necessary to establish the mean length within ± 0.2 mm with a 95% confidence?
Should they include the organizational position on ethics and/or social responsibility? Explain.
There are differences in requirements for an affirmative action plan in the public and the private sector. What are a few?
Discuss what types of changes could have affected reductions in worker compensation expenses employee turnover and increases in customer satisfaction.
What price can be settled between these two parties such that both individuals can enjoy more of spaghetti and tomato sauce?
How should employees' individual difference be treated: accepted? Valued or assimilated into the organization culture?
Compare and contrast the role of a manager of an HPO and non-HPO? Please include the references you've used as well so I can take a look at them! Thanks in adva
Discuss in detail any relevant concepts and include relevant examples in your answer. The answer is worth a total of twenty-five points. these are long answer questions.
Explain how can a struggling company retain their employees without losing them? for example, if each department is needing some form of compensation
Describe four types of corrective actions
1. Please visit the website and make a comparative analysis of Geert Hofstede's index among Argentina, Bangladesh, UK and Australia in 6 areas of the index (Pow
1. What is the makeup and purpose of the Federal Open Market Committee? 2. List and briefly describe the major functions of the Federal Reserve System.
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