Single best way to segment market

Assignment Help Operation Management

Reference no: EM131726266

It's a marketing question not an operation management they didn't give me accouting option.

Concept Review: There is no single best way to segment a market. Firms choose methods based on the type of goods/services they offer and on their goals. For instance, if the firm wants to identify its customers easily, geographic or demographic segmentation likely will work best. But if it wishes to dig deeper into why customers might buy its offering, then lifestyle, benefits, or loyalty segmentation are more appropriate. Geodemographic segmentation provides a blend of geographic, demographic, and psychographic approaches. Typically, a combination of several segmentation methods is most effective.

ADVERTISEMENT ANALYSIS

1. What is (or are) the segmentation method(s) used in this ad? Be specific (i.e., demographic = gender etc.).

Reference no: EM131726266

Questions Cloud

Produce some of most basic products in manufacturing : The employee owned companies of Fastener Industries Inc. produce some of most basic products in manufacturing: nuts, bolts, screws, levelers and pins.

Any analogous processes outside our industry : What are Adidas sources of comparative and competitive data within our industry, and any analogous processes outside our industry?

The shelf life of its product be to avoid spoilage : how long must the shelf life of its product be to avoid spoilage?

Evaluate segment attractiveness : Concept Review: There is no single best way to segment a market. Evaluate segment attractiveness.

Single best way to segment market : There is no single best way to segment a market. Firms choose methods based on the type of goods/services they offer and on their goals.

Primary operational-operational support units of business : define the various primary operational and operational support units of the business,

Suppose that the average demand for bird feeders : Suppose that the average demand for bird feeders is 18 units per week with a standard deviation of 5 units per week.

The human resource frame focuses on : Faith is the organisational ethic highlighted by the ___ frame. The human resource frame focuses on:

What are some of the boundaries and logistics : What are some of the boundaries and logistics that should be discussed for the mentor-mentee relationship?

User Account

All Pages