Similar to the falcon lair and briefly describe each

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Reference no: EM132174758

The Falcons's Lair is a high-end hiking and climbing equipment and accessory retailer located in Allentown, Pennsylvania, that serves clientele within a seventy-five-mile radius from its store. Although it has been successful since its establishment in 1998, the company wants to increase business by strengthening its relationship with its existing customer base ( regional, "hardcore" hikers and climbers), establish itself as a resource for families and recreational hikers and climbers, and increase its nationwide Web sales.

1. Find three other stores across the country that are similar to The Falcon's Lair and briefly describe each.

2. Describe the people who live within a seventy-five-mile radius of Allentown, Pennsylvania.

3. What radio, television, newspaper, and magazine media outlets that serve The Falcon's Lair's geographic region.

Reference no: EM132174758

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