Show the different channel management procedures

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Reference no: EM132302689

Marketing Channels: Delivering Customer Value

Also answers this following question based on the chapter: (show picture if necessary)

the different roles played in the value chain.

Explain how the value chain can function as a unit.

Show the different channel management procedures and how a company must have an active plan for managing its channel partners.

Identify the different benefits that can be received from channel partners.

Reference no: EM132302689

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