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Should companies use facebook for customer service marketing

Assignment Help Marketing Management
Reference no: EM131119099

1. Assess the management, organization, and technology issues for using social media to enage with customers.

2. What are the advantages and disadvantages of using social media for advertising, brand building, market research, and customer service?

3. Give some examples of management decisions that were facilitated by using social media to interact with customers.

4. Should all companies use Facebook and Twitter for customer service marketing? Why or why not? What kinds of companies are best suited to use these platforms?

Reference no: EM131119099

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