Should channel images be consistent with brand images

Assignment Help Marketing Management

Reference no: EM133200413

Discussion Post: Marketing

1. Do you believe that prices should reflect the value that consumers are willing to pay or should prices primarily reflect the cost involved in making a product or service. Defend your answer.

2. Should channel images be consistent with brand images? Why or why not?

3. Is TV advertising still the most powerful advertising medium or has it faded in importance?

4. Is the key to developing an effective sales force selection or training? Explain your choice.

Reference no: EM133200413

Questions Cloud

Evaluate the industry or generic level strategy : Respond to each question. Remember to use the strategy tripod approach where appropriate.

Develop an action plan : 1. Conduct a SWOT analysis on yourself with a view of becoming a global leader (MNC-bound)- strengths, weaknesses,opportunities,threats

Differences between the 5 a''s of information security : What are the differences between the 5 A's of information security? What are the differences between an information owner and Information custodians?

What role did fees play in determination of alice portfolio : Assignment - Selecting Mutual Funds Case Study Questions - What role, if any, did fees play in your determination of Alice's portfolio

Should channel images be consistent with brand images : Should channel images be consistent with brand images? Is TV advertising still the most powerful advertising medium or has it faded in importance?

Highlight transactional and transformation leadership : Highlight transactional and transformation leadership as two of the pillars of the leadership narrative.

Describe how compensatory and consequential damages : RSM 324 describe how Compensatory and Consequential Damages differ. Provide an example that incorporates both types of damages into it

What political environment within that foreign government : Discuss what the political environment within that foreign government is and its political relationship with the U.S.?

Describe what a common stock yield is and why is important : Describe what a common stock yield is and why it is important for an investor. Describe and explain the importance of a bond yield also

User Account

All Pages