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Assignment:
Through the use of various business intelligence tools, such as tableau, ebay is able to analyze its enormous data to extract information that can be insightful for business growth. By doing so, ebay is able to precisely determine what is working for its business and what is not, which advertisement is generating more conversation, and which area it needs to improve. The data that eBay generates each day may be utilized to find the answers to all of these questions, and by properly evaluating the data, it can identify the resources that should be employed to stay competitive in the market.
Queries that eBay may use to provide answers -
1) Which regions have the most sales and earnings?
2) How leads and conversions are generated and from where the majority of leads are generated. i.e., conventions are taking place.?
3) which of the items are category is sold more and which are selling less?
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