Reference no: EM132854365
BUSN119 Fundamentals of Business - Centennial College
Short Case Analysis Assignment
PURPOSE
The purpose of this assignment is to provide students an opportunity to demonstrate critical thinking, as you analyze, evaluate and apply relevant information regarding the role of business in regards to the changing trends that Covid-19 has caused from an operations management and employee motivation perspective
INSTRUCTION
Begin by reading "Tim Hortons uniform may soon include masks, as drive-thrus and dining rooms get a pandemic makeover". As you read the Toronto Star article, make notes and consider how operations processes such as site selection, capacity planning and managing operations relate to the service industry that Tim Horton's represent. Also consider how employee motivation may impact the operations process.
When you are done reading, you will use the case analysis process to write a report about the operational and employee motivational challenges that Covid-19 presents service industries like Tim Horton's. Use this website to help you understand the elements required for writing a case analysis: Use the headings provided in bold to structure your report as well.
CASE ANALYSIS QUESTIONS - the following case analysis questions have been modified from the wikihow (2019) post "How to Analyse a Case Study" - while you will use the website as a guide, include only the content indicated in below.
1. BUSINESS ENVIRONMENT - Begin your analysis by discussing the business environment that Tim Horton's is operating in. To do this, describe the type of organization that Tim Horton's and two of their competitors are part of; also include: brief information about their market and consumers. Finally, discuss any significant changes that occurred in the business environment they are operating in; include new things they are doing as well: 1 - 1.5 pages
2. BUSINESS STRUCTURE - Next, discuss the management structure, employee base and financial history including annual revenues and profit of Tim Horton's. Include in your operationally to deal with Covid-19 include a chronological progression of steps taken or steps that they could have taken. Include in your discussion things that they did that were successful and things that were not successful: 1 page
5. RECOMMENDATIONS - Based on what you have researched and what you have studied in this course, identify three things that you would recommend Tim Horton's do to ensure that operation processes are successful, employees stay motivated and they stay competitive in the eyes of the consumers (CSR may come in here as well). You may need to consider what their competitors have done. Ensure that you use specific examples and support your response with course concepts and appropriate research: 1 -
1.5 pages
6. CONCLUSION - Discuss what changes you would make to Tim Horton's so that the recommendations you proposed will be effective. Then, conclude the discussion by reviewing your findings and emphasizing what you would do differently in this case if you were the leader or operations manager: 1 page (6 marks)
7. REFERENCES - include APA in-text citations in the written content for all facts, ideas, statistical information, quotes or paraphrased information used when writing this analysis. Include a properly formatted reference list on its own page at the end of the case analyse report: 1 page (12 marks - 6 marks for correct use of in-text citations and 6 marks for correct formatting of reference page)
Attachment:- Short Case Analysis.rar