Share an example of miscommunication

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1. This week we discussed different types of strategy for the international firm which included a discussion on various entry modes. Select any company of your choice and provide details of their strategy and what entry mode they use to gain access to foreign markets.

2. Share an example of miscommunication (formally citing Bevan & Sole)

3. Explain how this barrier could be overcome, based on what you’ve learned in this course (formally citing Bevan & Sole)

Reference no: EM132198735

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