Shampoo manufacturers reinvest a relatively large percentage

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Shampoo manufacturers reinvest a relatively large percentage of their sales revenue on advertising campaigns. Many of the advertisements claim that their product is 'new and improved.' Why?

 

Reference no: EM13718516

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Shampoo manufacturers reinvest a relatively large percentage : Shampoo manufacturers reinvest a relatively large percentage of their sales revenue on advertising campaigns. Many of the advertisements claim that their product is 'new and improved.' Why?
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