Several million dollars developing new product

Assignment Help Business Management

Reference no: EM133576213

Question

After spending two years and several million dollars developing a new product, the top management team at Husky Inc. is intent on releasing the product despite recent information from their marketing department indicating that it is unlikely to succeed. Which decision-making bias does this team's persistence most closely reflect? After spending two years and several million dollars developing a new product, the top management team at Husky Inc. is intent on releasing the product despite recent information from their marketing department indicating that it is unlikely to succeed. Which decision-making bias does this team's persistence most closely reflect? Availability heuristic Reputational pressure Sunk-cost fallacy Groupthink.

Reference no: EM133576213

Questions Cloud

Increase the number of diversity promotions : What Would You Do? Do you think that employers should use financial incentives to increase the number of diversity promotions?

One aspect of business communication is professionalism : One aspect of business communication is professionalism. It's essential to be professional whether texting, emailing, or communicating verbally via phone

Prohibits disclosure of consumer health information : you learned that the Privacy Act 1988 (Commonwealth) prohibits disclosure of consumer's health information beyond its primary purpose.

Hugo signs contract to sing at jasmine wedding : Hugo signs a contract to sing at Jasmine's wedding. After finding a better-paying gig for that night, Hugo notifies Jasmine the contract is canceled

Several million dollars developing new product : Which decision-making bias does this team's persistence most closely reflect? After spending two years and several million dollars developing a new product,

Artificial intelligence and machine learning technologies : Artificial intelligence (AI) and machine learning (ML) technologies have the potential to reshape business practices.

Recommend incentive plan with four components : Recommend an incentive plan with four components you believe the firm should offer to promote its goals and motivate its employees.

Experienced ransom-ware attack : You are the Information Security Director for a medium sized company. You recently experienced a ransom-ware attack that cost the company $500,000.00.

People who have been convicted of felonies : Many employers refuse to hire, and many apartment complexes refuse to rent to, people who've been convicted of felonies.

User Account

All Pages