User Account

All Pages

Services marketing and pricing concepts

Assignment Help Operation Management
Reference no: EM132830612

Question 1.

Services Marketing

Activity Context

This discussion helps you develop the skills to master the following course competencies:

Integrate marketing analyses into general business management planning and decision making.

Communicate in a manner that is professional and consistent with expectations for members of the business profession.

This discussion helps you develop the skills to master the following objective:

Understand and explore the requirements and differentiators services marketing.

Activity Instructions

How does the marketing of services differ from that of marketing products?

Question 2.

Pricing Concepts

Activity Context

This discussion helps you develop the skills to master the following course competencies:

Integrate fundamental principles and applications of marketing to address business problems.

Communicate in a manner that is professional and consistent with expectations for members of the business profession.

This discussion helps you develop the skills to master the following objective:

Observe how pricing affects the overall marketing mix.

Activity Instructions

Pricing is one part of the value equation in developing a marketing program. Discuss the methods available to marketers for establishing a pricing strategy. Analyze why each would be selected.

Reference no: EM132830612

Questions Cloud

Analyze the importance of warehouses : Analyze the importance of warehouses and how to increase its productivity?
Calculate the required sample size : Calculate the required sample size. Adam William wishes to use mean-per-unit sampling to evaluate the reasonableness of the book value
Investigate the types of research methods used in the papers : Find research papers in your chosen professional field and investigate the types of research methods used in the papers. What questions are the studies.
Discuss importance of contracts in international management : What steps must a manager take to ensure a valid and enforceable contract?
Services marketing and pricing concepts : Communicate in a manner that is professional and consistent with expectations for members of the business profession.
Determine how many months will take to pay off : If starting next month, you pay $500/month on the loan, how many months will it take to pay it off? Express your answer in whole number.
How psychological science can inform a wide range of issues : What current issue has you wondering, "What do others think about this topic? Is there research that supports what people are saying about this topic?
Which stock splits would have had the same effect : Which stock splits would have had the same effect as the fifty percent stock dividend on the number of Doug & Beatie's Inc. shares outstanding?
Analyse the landscape and competitive market : 1. Analyse the landscape and competitive market of Tesla on a global scale.

Reviews

Write a Review

Operation Management Questions & Answers

  Book review - the goal

Operations Management is about a book review. Title of the book is "Goal". This book has been written by Dr. Eliyahu Goldartt. The book has been appreciated by many as one of those books which offers an insight into the operations and strategic capac..

  Operational plan in hospitality enterprise

Operational plan pertaining to a hospitality enterprise is given in detail in the solution. The operational plan is an important plan or preparation which gives guidelines regarding the role and responsibilities of each and every operation at all lev..

  Managing operations and information

Recognise the importance of a strategic approach to the development and deployment of organisational information systems. Demonstrate an understanding of the importance of databases and their integration to the organisation's overall information mana..

  A make-or-buy analysis

An analysis of the holding costs, including the appropriate annual holding cost rate.

  Evolution and contributor of operations management

Briefly explain Evolution and contributor of Operations management.

  Functions and responsibilities of an operations manager

A number of drivers of change have transformed the roles, functions and responsibilities of an operations manager over recent years. These drivers have not only been based on technological innovations but also on the need for organisations to develop..

  Compute the optimal order quantity

Compute the Optimal Order quantity of DVD players. Determine the appropriate reorder point.

  Relationship to operations practice in the organisation

Evaluate problems in operations and identify approaches to overcoming them. Critically evaluate operating plans and identify areas for improvement. Justify, implement and evaluate changes to operations in line with modern approaches.

  A make or buy analysis

Develop a report for Figi Fabricating that will address the question of whether the company should continue to purchase the part from the supplier or begin to produce the part itself.

  Prepare a staffing plan

Prepare a staffing plan showing the change of your unit from medical/surgical staffing to oncology staffing.

  Leadership styles in different organizations

Ccompare the effectiveness of different leadership styles in different organizations

  Risk management tools and models

Be able to understand the concept of risk, roles and responsibilities for risk management and risk management tools and models.

Free Assignment Quote

Assured A++ Grade

Get guaranteed satisfaction & time on delivery in every assignment order you paid with us! We ensure premium quality solution document along with free turntin report!

Submit Assignment

Academics

Major Subjects

Majors

Get In Touch

whatsapp: +1-415-670-9521

Phone: +1-415-670-9521

Email: [email protected]

TERMS & POLICIES

HELP & SUPPORT

All rights reserved! Copyrights ©2019-2020 ExpertsMind IT Educational Pvt Ltd