Select an organization or department to analyze and prepare

Assignment Help Marketing Management

Reference no: EM13388175

Focus of the Final Project

Select an organization or department to analyze and prepare a strategic plan to grow the business or organization over the next three years. Describe the organization or department. In your development, include the following:

A description of what makes this organization or department distinct.

What is the current direction of the organization or the department?

Conduct a quick SWOT analysis to determine areas that offer opportunities for change.

Choose three or four areas from your SWOT analysis that you feel are crucial to your strategic plan.

Explain why the areas you have chosen are essential to your strategic plan. Use theories and examples from your text and additional resources to support your rationale.

Lastly, explain your plan to measure the success of your strategic plan.

You must use at least three scholarly sources, in addition to the text and be formatted according to APA style guidelines as outlined in the Ashford Writing Center. Remember to incorporate information that you have learned from this course as well as your personal experience.

Writing the Final Project

Your Final Project should be eight to ten pages in length, not including the title and references pages, and must demonstrate your understanding of the reading assignments, class discussions, your own research, and the application of the learning theories to the current educational environment. Your paper must be formatted according to APA style as outlined in the Ashford Writing Center.

Your Final Project:

Must be eight to ten double-spaced pages in length, and formatted according to APA style as outlined in the Ashford Writing Center.

Must include a title page with the following:

Title of paper

Student’s name

Course name and number

Instructor’s name

Date submitted

Must include an introductory paragraph with a succinct thesis statement.

Must address the topic of the paper with critical thought. If possible, provide a context of a first-person experience where you saw this academic concept in operation.

Must conclude with a restatement of the thesis and a conclusion paragraph.

Must use at least three scholarly sources, in addition to the text.

Must include a separate reference page that is formatted according to APA style as outlined in the Ashford Writing Center

Reference no: EM13388175

Questions Cloud

What are the analysis tools which you would utilize to find : efficiency is a critical element both in terms of individuals and machinery in any business. describe some efficiency

Using the waters bottling company in module 1 continue to : using the waters bottling company in module 1 continue to build the marketing plan sections for the product you have

Discuss the importance of creating consistent messages : discuss the importance of creating consistent messages across the areas of media relations investor relations

Examine your journal and write a 15 to 2-page paper plus : for the next week keep a detailed purchase journal that includes what youve purchased and why. for each entry label the

Select an organization or department to analyze and prepare : focus of the final projectnbspselect an organization or department to analyze and prepare a strategic plan to grow the

You are designing a grocery delivery business through the : you are designing a grocery delivery business. via the internet your company will offer staples and frozen foods in a

The government modifies consumption tax somewhat so that : the lecture described how taxing income may change savings behavior. suppose instead that the government taxed

Suppose the exchange rate between us dollars and swiss : suppose the exchange rate between u.s. dollars and swiss francs is sf 1.41 1.00 and the exchange rate between the u.s.

Assess the external threats affecting this corporation and : write an eight to ten 8-10 page paper in which youchoose the two 2 segments of the general environment that would rank

User Account

All Pages